And that’s exactly what it plans to do with a new discount marketplace that would allow the same suppliers who make goods for the ultra-fast fashion titans to sell their stuff through Amazon. Unbranded items would cost less than $20 each and ship directly to consumers from China in nine to eleven days, the thinking being that U.S. shoppers would wait longer than Amazon’s usual shipment speed for a lower price. The marketplace will focus on fashion, home, and other lifestyle items, and launch in the fall.

https://amyodell.substack.com/p/ultra-fast-fashion-rot-spreads-to

Conscious consuming: Sustainable fashion practices help slow climate change

He noted that when fashion companies release emissions reports, the majority of these reports include only Scope 1 and Scope 2 emissions, as characterized by the Greenhouse Gas Emissions Protocol. These emissions encompass activities like driving to work and purchasing electricity. They’re not reporting on the big stuff, which is everything else.

“(Companies) don’t want to do any of that,” Pucker said. “It costs money, it’s hard, it’s detailed, and the planet is burning.”

The fashion industry primes us to reinvent ourselves every season. Don’t fall for it.

https://www.businessoffashion.com/opinions/sustainability/why-fashion-should-have-a-plastic-tax/?utm_source=newsletter_dailydigest&utm_medium=email&utm_campaign=Daily_Digest_030524&utm_content=intro

Now some fashion companies are moving toward circular, textile-to-textile solutions that cut recycled bottles from the process altogether.

https://www.greenbiz.com/article/why-hm-turning-away-polyester-recycled-bottles?

utm_campaign=newsletter&utm_medium=email&utm_source=newsletter&utm_content=Circularity&mkt_tok=MjExLU5KWS0xNjUAAAGSTOPV6kTgCsfQ9RWoislXUGzKE6XEQIv4CH-P6WpK0l-NGzM9fPViOR3tM2ngKUsw_sCb6KDitxIt3RmbbiT-ktO8BYzhmECT-CcGvJJk7g

The proposed legislation, called “loi 2268”, which was passed by the center-right political party Horizona through the lower Assembly on March 14, now has to go through the French Senate next spring. It was promoted by Antoine Vermorel-Marques, right-wing MP, in a March 14 video on TikTok. On the platform, he parodies fast fashion haul videos while promoting his political proposals.

How French Republicans are battling against Shein and Temu

https://www.businessoffashion.com/opinions/sustainability/shein-fast-fashion-hm-sustainability/?utm_source=newsletter_dailydigest&utm_medium=email&utm_campaign=Daily_Digest_050324&utm_term=SY6SWPMZQBDD7D52PZ42I4CDEU&utm_content=top_story_2_title

Though it wasn’t necessarily their intention at the outset – this episode ended up focusing on levers for change. Ken shares why he has chosen to focus on shifting the rules of the game through legislative action, but we also discuss the need for systemic change, or to rebuild the “whole house” – and the difficult task of shifting cultural beliefs needed to achieve this.

Ken also reflects on his time at Timberland, and his realization that despite Timberland being a poster child for sustainability, the company’s environmental impact worsened under his watch. He shares how this led him to let go of ideas and assumptions based on infinite resources and growth. If you’re interested in learning more about Ken’s view, I highly suggest checking out his recent publication, “A Circle That Isn’t Easily Squared,” featured in the Stanford Social Innovation Review.

This episode is part of the “Crossover Moments” miniseries, where we explore key moments of personal transformation that led people to question and ultimately reject conventional approaches to sustainable fashion.

98. Crossover Moments : Ken Pucker

“It’s hard to see how they actually deliver on their emissions reductions targets,” said Ken Pucker, a professor at the Fletcher School at Tufts University in Medford, Mass., who focuses on sustainability.

“Because volumes are going to continue to go up.”

https://www.cbc.ca/news/business/fast-fashion-sustainability-targets-1.6913112