Footprint – Ken Pucker http://kpp.active-interactive.com Writer, Investor, Advisory Director, Berkshire Partners - Professor of Practice, Fletcher School Tufts University Thu, 08 Aug 2024 15:39:28 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 http://kpp.active-interactive.com/wp-content/uploads/2022/07/cropped-PhotoKP-32x32.jpeg Footprint – Ken Pucker http://kpp.active-interactive.com 32 32 The fizz firm fudging its footprint http://kpp.active-interactive.com/media/the-fizz-firm-fudging-its-footprint/ Wed, 03 Jul 2024 13:50:11 +0000 http://kpp.active-interactive.com/?p=628 How can Keurig Dr Pepper report a 12% reduction in scope 3 emissions when they’ve actually increased by 14%? David Burrows reports.

If more companies commit to measuring and reporting publicly on their sustainability performance, four things should happen. ESG performance should improve; more ‘sustainable’ companies should be rewarded; a link tying companies with better ESG records to better equity returns should emerge; and the measurements and reporting should become more rigorous. “Over time, this virtuous cycle would result in a more sustainable form of capitalism,” wrote professor Kenneth Pucker from Tufts University, Massachusetts, in an HBR paper in June 2021.

The fizz firm fudging its footprint

 

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