Strategy – Ken Pucker http://kpp.active-interactive.com Writer, Investor, Advisory Director, Berkshire Partners - Professor of Practice, Fletcher School Tufts University Thu, 08 Aug 2024 15:36:11 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 http://kpp.active-interactive.com/wp-content/uploads/2022/07/cropped-PhotoKP-32x32.jpeg Strategy – Ken Pucker http://kpp.active-interactive.com 32 32 The Dangerous Allure of Win Win Strategies http://kpp.active-interactive.com/articles/the-dangerous-allure-of-win-win-strategies-stanford-social-innovation-review/ Mon, 22 Feb 2021 15:51:12 +0000 http://kpp.active-interactive.com/?p=81 Stanford Social Innovation Review

The Dangerous Allure of Win Win Strategies (Stanford Social Innovation Review)For the past 30 years, celebrated academics and business leaders have promoted the idea that companies often profit by addressing social and environmental problems. Although these proposals have been hailed as promising breakthroughs, they are unscientific and counterproductive.

By Andrew A. King & Kenneth P. Pucker Winter 2021

Read the full article:
https://ssir.org/articles/entry/the_dangerous_allure_of_win_win_strategies

 

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